PR expert secrets, without the PR company price tag
Because 20 years of experience taught us you don’t need a PR agency
From solo founders to scaling teams, we help product and eCommerce brands like yours become PR experts, with access to a press database, training and support.
Meet your new PR team.
Without the PR agency price tag.
With over 20 years of PR agency experience, we’re sure: no one is better suited to tell your brand’s story than you.
Whether you’re a founder or part of a growing team, we provide you with the skills, resources and knowledge you need to run PR confidently.
And with decades of experience specialising in product and eCommerce PR, there’s nothing we haven’t seen.
We’ve helped thousands of brands get featured
Ready to join them?
PR agency vs brand-led PR
We’ve been on both sides. And honestly? PR works best when it comes from the brand, whether that’s you as a founder or a
plugged-in team who knows the story inside out.
PR agency
PROS
✔ Expertise: In various aspects of public relations
✔ Creativity: Fresh and creative ideas
✔ Diverse skills: Tapping into media relations, social and event management
Expertise, creativity and skills all covered by our PR experts.
CONS
✘ Cost: Upward of £3,000/month
✘ Lack of brand knowledge: Brand, industry or culture
✘ Dependency: Over-reliance on an agency limits your in-house PR knowledge
✘ Limited control: Over PR activities and messaging
✘ Overlap: Internal capabilities for PR, creating overlap with your agency
Brand-led PR with PR Dispatch
PROS
✔ Deep understanding: In-depth knowledge of both the brand and industry
✔ Upskill: Build invaluable PR capabilities
✔ Own messaging: Stay in control of your messaging and positioning
✔ Brand advocacy: Turn your team (or yourself) into PR thinkers and doers
✔ Save: Cut costs and save time
CONS
✘ Time constraints: Juggling daily responsibilities can limit time for PR
What editors really want: Insights from Stylist, Independent & more
REPLAY | INSTANT ACCESS
We’ve interviewed editors from Stylist magazine, Country Living, the Evening Standard and The Independent and we’re bringing the best of their insights straight to you.
In this live session we unpack what these editors told us about the pitches that stand out and the ones that don’t, so you can land the three types of coverage that matter most in the run-up to Christmas:
You’ll discover:
● What makes editors open (and ignore) pitches.
● What they wish more brands understood
● How to shape your story, product or pitch to land festive press
The PR Dispatch community saves £1 million every month on PR agency fees
Watch our 3-minute demo to see how
Learn more about PR from the experts
We’ve been on both sides, so we know that PR is most powerful when done by you or your team. But we’ll let you decide for yourself:
Stand out in a crowded inbox
100+ punchy hooks so you can write pitches that convert.
Identify the right publications
Reach your audience by targeting the magazines that matter most.
Make your coverage work harder
Discover how to boost the impact of your press features.
Don’t miss a beat
Join the thousands of marketers who get our value-packed weekly newsletter filled with PR insights to keep you informed, inspired and ready for action.
We’re a good fit if you…
✔ Are an eCommerce brand or retail physical products, looking to take PR into your own hands
✔ Are looking to increase your brand’s credibility through long-term media coverage
✔ Want to pitch more confidently, strategically and successfully
✔ Want to learn PR skills for now and future
✔ Have worked with or are considering working with a PR agency, but want a more cost-effective option
Targeted PR that delivers
See how our community is achieving incredible results
Scaling the business without scaling the budget
Roasting Party has built a loyal following by keeping it simple: Great coffee, without the snobbery. PR plays a crucial role in driving foot traffic and expanding broader brand awareness, getting their name in front of the right people, without the agency price tag.
Tapping into new markets
Moshulu’s following is strong. But to thrive in a competitive landscape, expanding their audience is key.
Strategic PR has helped them reach new demographics and grow their market footprint.