Press releases: Do you really need one? Most of the time, strategic pitching is the way to go - but in some cases, a press release can help. Find out when and how to use them effectively.

If your pitches are getting ghosted or you’re not sure what makes an editor care, this is your must-read guide. With exclusive insights from real editors, we’re breaking down exactly what the press is looking for in 2025.

Brands like Monzo and Duolingo have built strong identities with bold marketing, but success doesn’t come from imitation. Let’s look at what makes their approach stand out - and why your brand needs to do its own thing.

From day one, Bold Bean Co have had one clear mission: to make people obsessed with beans. And it’s working. But how did they get here? Discover how the brand has become one of the most exciting brands in the food and drink space.

See how five eCommerce founders are nailing their LinkedIn presence and using it to create real connections and business wins.

Getting advice from a magazine editor who reviews hundreds of PR pitches daily? Invaluable. Keep reading for insights that will help you write pitches that get noticed and boost your PR results.

Want more control over your PR, lower costs and the flexibility to stay ahead in today’s fast-moving media world? Check out how brands have landed top-tier coverage without those hefty agency fees.

Looking ahead to 2025, PR isn't just a nice-to-have - it’s essential for building trust and visibility, and getting your brand noticed. Find out how smart PR can give your brand that winning edge over the competition.

Year-end PR mistakes can cost your brand valuable opportunities, but with the right strategy, they’re avoidable. From long-lead planning to using social proof, this is how you can set the stage for a strong 2025.

PR remains a crucial driver of growth in 2025, but staying ahead means adapting to the changes. This blog post breaks down the pros and cons of agency vs. in-house PR to help you decide which approach best supports your brand’s goals in the year ahead.

We’re making a bold move with our Christmas Gift Guide Access in 2025. Why? Because PR success isn’t just seasonal. Discover why we’re “cancelling Christmas” and how it sets you up for year-round coverage.

Starting 13 December 2024, the new EU General Product Safety Regulation (GPSR) could limit eCommerce brands’ access to the EU market. This post explores what the change means for product-based businesses and offers strategies to maximise UK sales during the transition.

Taste is often seen as subjective and personal. But what happens when it becomes part of a larger trend? How do we know if we genuinely like something or if we’re just following what the algorithm suggests?

Jonathan Lundy, CEO of Gymfluencers joined us for an expert session on affiliate marketing. He covered what affiliate marketing is, how to set it up, and how it can generate more press coverage.

Timing is everything in PR. It can make or break whether a story gets picked up or shelved. To get the timing right, you need to understand when magazines plan and publish their content.

Brand collaborations can be powerful—when done right. In this blog, PartnerUp's co-founder shares expert tips to make sure your partnership hits the mark.

To stay ahead, trend reports like Pinterest’s are a goldmine. Let’s dive into the standout trends for autumn 2024 and how to use them in your PR.

Say hello to Good Tuesday; stationery brand, PR Dispatch member, certified B Corp - and nailing their PR.

From coverage in Women’s Fitness in March to Cosmopolitan in September, Davy J shows us that every brand can secure press all year round.

Brat is out and there is a new trend in town. Very mindful, very demure, is in. Here’s our take on trends and when to jump or run.